The Lunelle Story
Our Story
“What you wear next to your skin is the first thing you put on and the last thing you take off. It deserves to be extraordinary.”
— The Lunelle Founders
The Beginning
A Love Letter to the Female Form
Lunelle Intimates was founded on a simple but powerful premise: that lingerie should never be an afterthought. It should be the first thought — the invisible foundation upon which a woman's confidence is built, the private pleasure that shapes how she moves through the world.
Our founders spent years traveling the great fabric markets of Europe — from the silk merchants of Lyon to the lace ateliers of Calais — learning the language of exceptional materials and the art of garments that truly honour the body. They came back with one obsession: to create something that felt as extraordinary as it looked.
Our Craft
Made with Rare Materials, Rare Care
Every Lunelle piece begins long before it is sewn. It begins with Mulberry silk from Suzhou, Chantilly lace from Calais, pure charmeuse satin whose weight you feel the moment it rests against your skin — cool, weightless, alive.
Each garment is made in small batches by artisans who treat every seam, every hook, every length of ribbon as a deliberate act. There is no rushing at Lunelle. There is only care.
The result is lingerie that does not merely look beautiful on the hanger. It transforms the woman who wears it.
What We Stand For
Our Values
Uncompromising Quality
We source exclusively from the world's finest mills and ateliers. If a material cannot pass our touch test — that first, instinctive moment of contact — it will never become a Lunelle piece.
Inclusive Luxury
Every woman deserves to feel extraordinary. We design across a full spectrum of sizes and silhouettes, because the pleasure of beautiful lingerie belongs to everyone.
Conscious Creation
Small batches. Thoughtful sourcing. Packaging that respects the planet. We believe that true luxury and genuine responsibility are not opposites — they are a perfect pair.